Gaya APA

Zeithaml, Valarie A., Mary Jo Bitner. (2006). Service Marketing . Boston: Mc Graw Hill.

Gaya Chicago

Zeithaml, Valarie A., Mary Jo Bitner. Service Marketing. Boston: Mc Graw Hill, 2006. Text.

Gaya MLA

Zeithaml, Valarie A., Mary Jo Bitner. Service Marketing. Boston: Mc Graw Hill, 2006. Text.

Gaya Turabian

Zeithaml, Valarie A., Mary Jo Bitner. Service Marketing. Boston: Mc Graw Hill, 2006. Print.